Rate Base: 386,000
Male/Female: 87% / 13%
Median Age: 39.3
Median HHI: $68,115
Publisher: Outdoor Sportsman Group
Source: MRI Spring 2016
Guns & Ammo is the preeminent, most-respected and widely read magazine in the firearms field, covering the complete spectrum of firearms, accessories and related products.
As the world’s most widely read firearms magazine, Guns & Ammo reaches more enthusiast-consumers than any other publication in the category – extending this reach across all media, including gunsandammo.com and on television with Guns & Ammo TV, Guns & Ammo Clasics and Personal Defense TV.